The challenge with this contest is to come up with a delicious potato chip flavor which uses a maximum of four ingredients. The winner will be chosen by a combination of judges' scores and public vote.
The grand-prize winner will receive either a million dollars cash or 1% of all the sales of the flavor you created, whichever is greater. Two additional finalists, who will also have their flavors put into production, will each receive $50,000 cash.
Entry into Lay's Do Us a Flavor Contest is open to US residents aged 18 and up. Enter as often as you like through October 6, 2012. Read more...
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