- Sweepstakes Entry Form: http://launchpad.redbullusa.com/arena/
- Sweepstakes Rules: http://launchpad.redbullusa.com/rules.html
- Sweepstakes Homepage: http://www.redbullusa.com/
2nd Prizes (4): A $1,000 check. (ARV: $1,000)
Phase 1 Finalist Prizes (10): A trip for two to Los Angeles, California to see the 2012 ESPN Summer X Games. The prize includes airfare, hotel, VIP passes ESPN Summer X Games, ground transportation, and a $50 per diem per day per person. (ARV: $6,650)
Phase 2 Finalist Prizes (5): A trip for two to Santa Monica, CA including airfare, hotel, ground transportation, and a $50 per diem per day per person. (ARV: $2,650)
There will be three phases of judging. Ten Phase 1 finalists will be selected on the basis of Clarity of idea (25%), Creativity (25%), Feasibility (25%), and Votes and impact (25%).
The Phase 1 Finalists will be paired with a Red Bull athlete or other personality to create a presentation which will be presented in-person to Red Bull in or near Santa Monica, California. The presentations will be judged on the basis of Phase I Finalist's activity in social media for their Idea (15%), Feasibility/risk of implementing the Idea (50%), Successful preparation of their presentation (30%), and Support from followers of the Idea, as measured by online, text message voting, or live voting opportunities (5%). Five finalists will be selected to move on to Phase 3.
The Phase 3 finalists will make a presentation to judges in Santa Monica. The presentations will be judged on the basis of Clarity of idea (20%), Creativity (20%), Feasibility (20%), Social Interest (10%), and Successful presentation of their Idea to Judges (30%) to determine the winner.